I'm a "Spell Girl" Kit

During the past week we have placed quite a focus on defining our "Trend line". With any company, identifying your customer base is important. Its important for product creativity, marketing and geographic focus. But, we have run into a small hitch during our initial analysis. We have discovered that we don't have a dominant age group of buyers, and we don't have a specific "Hot" geographic area. We do know that we have repeat and satisfied customers and we do know that we have a lot of new "healthy" buyers.
So in an effort to continue that focus we have decided to take a chance and release a kit for those first time buyers. Whether you be a younger girl just entering the cosmetics world, a "seasoned veteran" seeking the look without the chemicals-This may be the kit for you. Individually we retail this for about $90.00 but we releasing it at $39.00 Readers want to know what they get! What you do not get are sample sizes, you do not get pre-assembled colors. You get to choose. A 3 shadows collection, foundation, Wet and Set, Liner, Blush, lipstick and lip gloss. PLUS a VIP Card. Everything you need to get started and get started healthy! We have committed to that and since we will be here--maybe its the only cosmetics company you'll have to shop with again. Of course the kit comes in a packaged box with what we call the "bow to show" support for the fight! So check it out in the store---Drop us a line with questions and as always--Thank you!!

Toss the Veils!

Ok, so we all have used the mineral veils on the market and we end up with either a glitter enhanced product or another foundation repackaged with talc. Well, get rid of them!! We have put together the sexiest two illuminators you will find, and its got a ROCKIN name to boot! "Sexy Places" is a new product by Spell and we created it for everyone. Daring? Go with "Sexy Sparkle" Its the go-go, club mix for the extra and "Noticed" glimmer on the collar bones or face!. Or, tone it down with "Natural Glow"--Give you skin the glow it needs without the sparkle. Both are cretaed again using our (3 Tier system) to work with all complexions and skin colors!
So, lets see.... Sexy Sparkle or Natural Glow?? Hmm... Well, they are both on introductory sale at $8.99 and once again--NO Parabens, No Phthalates, no glitter and no talc!!!!

Awareness!

We've received a lot of emails lately regarding the products we produce, especially regarding Parabens and Phthalates. So today we will dedicate a blog to the researchers, charities, and people out there advancing the cause.
When Spell was created, there was an inherent struggle and to be frank -temptation- to take an easier production path with the cosmetics line. As many of you know, this has been an industry that Elle has been in for 18 years, her range of knowledge and familiarity with product is obviousely something I personally admire. From a corporate standpoint, we faced a decision to create product on an easy path or to take the necessary time and investment to produce product that would not only be beautiful, but be healthy.
Our research regarding Parabens and Phthalates led us to the decision to formulate with the latter, taking the time and effort to produce our line. Yes, it took much longer and the urge to launch early was difficult to abate. But, instead of taking the easier, less costly road, we chose to focus on longer term benefits to our buying public. Make no mistake, we used to use products ourselves, at home, that did contain the recently researched additives, we did not give the necessary thought to even self protection, until we entered the stream of providing OTHERS with something we created, there-in lay our concerns.
Today, we are proud of ourselves and of others who take an active role in doing their part to help--We are by no means in a celebrity position to make a huge impact yet--But with each new order, we do our part today-and will continue to do so.
So we ask that if you are someone that has moved on from Spell or for some reason weren't completely satisfied (and we know we cannot please everyone), then take a look at some of the others out there that support the similar causes. We would rather lose an order to someone who decides to make a donation to a special cause, then focus on pure profit. We are by no means "heroes", or seeking a fame, we are simply owners of our own company that as we grow can help make a tiny difference.

Spell VIP 2 DAY SALE!

Its that time again!! Its the Company Anniversary of the
launch of Spell. Spell Cosmetics has shown a sales growth of 300% just within the last year. To us, we believe that this shows
that our quality, our commitment to taking care of you, our ability
to continue to bring you an E-Commerce shopping experience
as close to an "over the counter sale" works. We couldn't have
done it without you and we thank you for that with a 2 day sale.

So upon this anniversary our commitment to you remains. Customer Service and a shopping experience you won't soon forget! Our heartfelt thank you to YOU our Customers and Friends!

VIP 30% off for the Next 2 days on all orders!

COMING TODAY AT SPELL!

Experience "Baciare" by Spell....For a limited time we are offerring 2 Exquisite palette collections featuring 5 Baciare Lip colors and a unique highlighting gloss not offered anywhere on the site!

Check the store today for its release and sale price of $17.99

VIP Members!!!

All VIP members have received increased discounts to 25% off for 1 full year! If you have one already you receive it as well as all new purchasers!

Wednesday News!

Several items of interest to note this week at Spell! First, we have made some packaging changes. (Don't worry, we're staying on the pink and black)... But we are now stepping up and shipping products in the Spell Velour pouches. (Classy, Black, some Red!) Very Hot and very cool for your collections.

So, keep us in mind and don't forget to check out the new products and specials! Thank you to our awesome customers!